iPhone 6 Drives Apple to All Time UK Sales High
Strong sales of the iPhone 6 has driven Apples share of the UK smartphone market to its highest ever level. Apples share of the UK smartphone market has reached an all-time high thanks to strong sales of the iPhone 6. iPhones now account of 39.5 per cent of British smartphone sales, the Californian companys highest ever UK market share, a rise of 10.4 per cent during the three months to October 2014. The iPhone 6 and iPhone 6 Plus were released in the UK on September 19, and swiftly become Apples best-selling product to date, shifting more than 10 million units within three days. The new phones represented Apples first foray into creating smartphones with larger screens, which are growing in popularity across the UK. The 4.7-inch iPhone 6 outsold the 5.5-inch 6 Plus by 4:1 in the UK, Kantar said. Use of Apples iOS operating system saw a 5.7 per cent rise across Europe, compared to a drop of 2.6 per cent for rival Googles Android system between October 2013 and October 2014. Although A...