Asustek turns sights to online smartphone sales in Southeast Asia
Taipei, June 29 (CNA) Taiwans Asustek Computer Inc. is scheduled to open its official online store in Singapore on July 7 as the companys first step in expanding its online sales network of the low-cost ZenFone smartphone into Southeast Asian markets. Further, the PC vendor will open its e-commerce website in Hong Kong in late August or early September, said Michael Huang, general manager of the Taiwan branch of Singapore-based e-commerce group Uitox Corp., which teamed up with Asustek in April this year to sell ZenFone models online in Taiwan. By the end of this year, Asustek plans to launch its official online smartphone sales service with Uitox in more Southeast Asian markets, including Malaysia, Indonesia, Thailand, the Philippines and Vietnam, Huang told reporters last week when he attended an e-commerce forum in Taipei organized by Facebook Inc. Asustek officials admit to being surprised by the better-than-expected results of its online smartphone sales, which accounted for more ...